Moksha is placed in a dystopian universe, a near future in which humans have completely integrated technology and science into their lives and bodies. These advances have allowed people to develop their intellectual and sensorial capacities to their maximum potential but have caused a deterioration of their abilities to experience the most basic human emotions. Moksha is a proposal for a change in rhythm, a deceleration, a moment of contact with the most organic and human things amidst this artificial world.

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To communicate this perfume and its world, we developed a visual universe that mixes a clinical and technological atmosphere with the most pure and organic: soil and plants.